Revolutionary effects on your skin and the planet by turning the production process upside down.

The Water Trap: Why traditional cosmetics are harming your skin

As is common knowledge, water and humidity serve as an ideal breeding ground for bacteria and impurities. Traditional cosmetics contain over 80% water, leading companies to add preservatives and all kinds of harsh chemicals to extend shelf life.

By turning the production process upside down and let you add water at home as the last step, our powder refills remain pure, undiluted and completely natural.

This enables the carefully selected natural ingredients to have their true potency, unaffected by a cocktail of chemical harsh substances. Resulting in a feeling of a remarkable nourished skin.

Water-Free Beauty: Unlocking the Power of Pure Ingredients

Discover all the benefits of our Pure Powder Refills here.

No Sulfates, Silicones or Microplastics

As Sulfates are rather harsh they can leave your skin dry and irritated. By strictly not using any sulfates (SLS, LES, ...) in our formulations, your skin's natural moisture balance is preserved. Our formulations are also free from silicones and microplastics, resulting in a smoother, more comfortable experience.

Ingredients derived from Clay

Think of a deeply moisturizing mud bath but add a gentle foam and fresh scents. Clay has the natural ability to nourish and hydrate the skin. Thanks to our uniquely crafted composition you can unlock the true nourishing potential for your skin.

Taurate: the softest, most hydrating active ingredients that exist

Active ingredients are the ingredients responsible for cleansing your skin from all kinds of inside and outside influences. We only use the most soft and hydrating active ingredients that exist; from the Taurate family.

100% Natural Ingredients

Our formulas are based on 100% natural ingredients, carefully selected to have the best skin effect. Thanks to our unique powder refills and water being added as the last step, these natural ingredients are unaffected by harsh chemicals and they can truly reach their full potency.

A unique, bio-based conditioning ingredient

In all our products, we use a new and unique bio-based conditioning ingredient. This ingredients is compatible with EU Ecolabel whereas most conditioners are often of synthetic nature. This ingredient is used in different concentrations to ensure a soft skin with our shower gel and hand wash and silky, nourished hair with our shampoo. Our shampoo is formulated for all hair types, whether you have curly, straight, thick or fine hair.

Red Seaweed & Coconuts

Our ingredients are all derived from natural resources like clay, red sea weed and coconuts. Coconuts in particular as an alternative to the widely used palm oil substances as this is a main driver of the Rainforest deforestation.

For all skin & hair types

Because our ingredients stay pure and unaffected, they are suitable for oily, dry, harmed and even the most sensitive skin.

Our shampoo provides a balanced and nourishing experience, ensuring that whether you have curly, straight, thick, or fine hair, your hair will be left feeling healthy, vibrant, and beautifully cared for.

No Sulfates, Silicones or Microplastics

As Sulfates are rather harsh they can leave your skin dry and irritated. By strictly not using any sulfates (SLS, LES, ...) in our formulations, your skin's natural moisture balance is preserved. Our formulations are also free from silicones and microplastics, resulting in a smoother, more comfortable experience.

Ingredients derived from Clay

Think of a deeply moisturizing mud bath but add a gentle foam and fresh scents. Clay has the natural ability to nourish and hydrate the skin. Thanks to our uniquely crafted composition you can unlock the true nourishing potential for your skin.

Taurate: the softest, most hydrating active ingredients that exist

Active ingredients are the ingredients responsible for cleansing your skin from all kinds of inside and outside influences. We only use the most soft and hydrating active ingredients that exist; from the Taurate family.

100% Natural Ingredients

Our formulas are based on 100% natural ingredients, carefully selected to have the best skin effect. Thanks to our unique powder refills and water being added as the last step, these natural ingredients are unaffected by harsh chemicals and they can truly reach their full potency.

A unique, bio-based conditioning ingredient

In all our products, we use a new and unique bio-based conditioning ingredient. This ingredients is compatible with EU Ecolabel whereas most conditioners are often of synthetic nature. This ingredient is used in different concentrations to ensure a soft skin with our shower gel and hand wash and silky, nourished hair with our shampoo. Our shampoo is formulated for all hair types, whether you have curly, straight, thick or fine hair.

Red Seaweed & Coconuts

Our ingredients are all derived from natural resources like clay, red sea weed and coconuts. Coconuts in particular as an alternative to the widely used palm oil substances as this is a main driver of the Rainforest deforestation.

For all skin & hair types

Because our ingredients stay pure and unaffected, they are suitable for oily, dry, harmed and even the most sensitive skin.

Our shampoo provides a balanced and nourishing experience, ensuring that whether you have curly, straight, thick, or fine hair, your hair will be left feeling healthy, vibrant, and beautifully cared for.

Discover the feeling of True Natural Beauty for your skin

GET A HEALTHIER SKIN TODAY